Latest Blogs

Understanding Retail Merchandisers and Their Role in Sales and Supply Have you ever walked into a retail store and noticed a beautiful, eye-catching display with products expertly-stacked and arranged? You most likely have a merchandiser to thank for that. Merchandisers are behind nearly every decision that goes into what a shopper sees, feels, hears, and […]

What is Perfect Retail Execution? Have you ever gone out of your way to go to your favorite grocery store? Many Americans have, whether it’s for cleanliness, availability of a certain brand, or the offering of essential non-food products. 63% of Americans say that something as simple as a loyalty program influences where they shop. […]

Understanding The Value of A Brand Ambassador With the development of new technologies and the growing expectation for transparency, today’s consumers have access to more information than ever before. With all this data, buyers are getting smarter and more aware of traditional advertising practices. It’s no longer enough for organizations to present themselves as the […]

FORM, the world’s first fully-integrated task management and image recognition platform for smarter retail execution, recently announced its partnership with Customer Impact, a third-party merchandising workforce operating in 100% of U.S. markets. In the recently launched partnership, Customer Impact will use the GoSpotCheck by FORM app to help brands and retailers complete merchandising execution in […]

Choosing Between Inside Sales and Outside Sales for Your Organization When establishing a sales strategy, organizations typically operate their field sales based on an inside sales model or an outside sales model. Inside sales, also called remote sales, is done entirely from the office (or in today’s world, the seller’s home) and involves digital methods […]

March 10, 2022 FORM’s Statement of Support for Ukraine As a global software company with innovation centers in Boston, Denver, Krakow, London, and Kyiv, we at FORM condemn the war Russia has waged on the sovereign nation of Ukraine—the home of many of our brilliant, courageous team members. Russia’s unprovoked and horrific attacks on innocent […]

FORM, the world’s first Digital Assistant for the Frontline, has been included in The 10 Most Trusted Audit Management Companies of 2022 by Insights Success, a magazine covering business and technology trends for C-Suite executives. When it comes to the software that organizations use to monitor safety and compliance, it’s important they have one they […]

FORM CTO Ramakant Pandrangi was recently named one of the Top 25 Software CTOS of 2022 by The Software Report, a comprehensive source for market research and insights related to the software sector. Ramakant “Ram” Pandrangi, joined the organization in February 2021 with over two decades of experience in global technology, a passion for cutting-edge […]

FORM has been named one of the most transparent tech companies of 2021 by The Org, a professional online community and database. With this recognition, FORM joins other renowned tech companies, like HubSpot, Google, Atlassian, and Adobe. At FORM, we believe transparency—especially in tech—is essential to our success. To us, our mission is more than […]

It’s true—users love us! In late 2021, FORM was recognized by G2 in its end-of-year software report, earning 19 awards across the Enterprise, Mid-Market, and Small Business categories based on user ratings of our mobile solutions for field execution. G2 is an industry-leading peer-to-peer review site and marketplace that aggregates user reviews for business software […]

The pandemic continues to shape the world as we once knew it. By now, we’re all more than familiar with “the new normal” that is our social, personal, and professional lives. Previously crowded gyms and office buildings were quickly vacated, and increased time at home allowed many to focus on what truly matters. And of […]

Whether you are planning and executing merchandising strategies for a retailer, a supplier, a distributor, or a broker, off-shelf displays will be one of the most important sales drivers in your toolbelt. You may choose to use visual merchandising displays for many reasons: to support new product launches, promote seasonal items, showcase everyday low price […]