Latest Blogs

FORM
FORM in the 100 Most Transparent Tech Companies of 2021 by The Org
FORM has been named one of the most transparent tech companies of 2021 by The Org, a professional online community and database. With this recognition, FORM joins other renowned tech companies, like HubSpot, Google, Atlassian, and Adobe. At FORM, we believe transparency—especially in tech—is essential to our success. To us, our mission is more than […]
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FORM
FORM Receives 19 Awards and Is Named a Leader in G2 Winter 2021 Report
It’s true—users love us! In late 2021, FORM was recognized by G2 in its end-of-year software report, earning 19 awards across the Enterprise, Mid-Market, and Small Business categories based on user ratings of our mobile solutions for field execution. G2 is an industry-leading peer-to-peer review site and marketplace that aggregates user reviews for business software […]
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Merchandising
3 Image Recognition Technology Trends for CPG in 2022
The pandemic continues to shape the world as we once knew it. By now, we’re all more than familiar with “the new normal” that is our social, personal, and professional lives. Previously crowded gyms and office buildings were quickly vacated, and increased time at home allowed many to focus on what truly matters. And of […]
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Merchandising
7 Off-Shelf Visual Merchandising Displays that Drive Sales
Whether you are planning and executing merchandising strategies for a retailer, a supplier, a distributor, or a broker, off-shelf displays will be one of the most important sales drivers in your toolbelt. You may choose to use visual merchandising displays for many reasons: to support new product launches, promote seasonal items, showcase everyday low price […]
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Merchandising
Can Retail POP Signage Help Customers Overcome Choice Paralysis?
We’ve all experienced the frustrations of choice paralysis – too many options for a particular product can lead to long pauses in grocery aisles and an unnecessary source of shopping spree stress. As customers are flooded with more and more product choices in big-box grocery retail stores and online, their ability to distinguish which product […]
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GoSpotCheck by FORM
Promotional Plan Strategy for FMCG in Grocery Retail
Planning for FMCG Sales and Distribution So, you want to drive sales on fast-moving consumer goods (FMCG). That’s great, but in order to bring your discount ideas to life, you need a proper promotional plan in place. A promotional plan outlines how and when a supplier or distributor will offer price discounts on their products […]
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FORM
New brand, new website. More great tech for teams.
Same team. Great tech. More superpowers. Over the last 18 months, we’ve brought together the best technology for field execution with a series of strategic acquisitions, with easier ways to collect, share, and act on the data that creates value for you by bringing together the power of FORM, GoSpotCheck, Rodio, and ShelfWise technologies. With […]
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FORM
Build vs Buy Software: Which Is Better For Your Business?
A build vs buy software decision stands as one of the most challenging decisions facing enterprise organizations today. As competition grows and technology lifecycles shorten, weighing the pros and cons of building and buying may feel overwhelming and hectic to even the most experienced of teams—but how do you make the right choice for yours? […]
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FORM
FORM’s Digital Summit Discusses The Future of Mobile Software
Insights for The Future of Software with Principal Analyst at Forrester In September 2021, FORM hosted our exclusive Digital Summit, an annual opportunity for us to share our vision and technology roadmap with customers. Last year featured guest speaker Duncan Jones, Vice President & Principal Analyst of Forrester, who spoke on the current and future […]
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Consumer Goods
How to Launch a New FMCG Product in the Market
New Product Launches Launching new FCMG products into the market is no easy task – food trends are constantly shifting, R&D takes time and money, the marketing of FMCG items is more competitive than ever, and there are seemingly countless moving parts that are required to coordinate in order to get your new item picked up […]
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FORM
The Future of Retail, According to a Top Analyst from Forrester
How Retailers & Brands Are Leveraging Mobile Technology The GoSpotCheck by FORM Digital Customer Summit is an opportunity for the FORM team to share our technology roadmap as well as key insights and predictions from top analysts. At the 2021 Summit, Forrester Senior Analyst Scott Compton explored the future of retail in 2022 and beyond […]
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Image Recognition
Benefits Of Image Recognition In Beverage Industry
Artificial intelligence (AI) is improving business outcomes and creating competitive advantages for leading beverage brands. Although the technology itself is complex, its proliferation is easy to understand: operational efficiencies, market, and product data collection simplification, supply chain optimization, increased transparency and sales activity enablement. By 2024, AI in the food and beverage market is expected […]
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